Monday 13 February 2012 at 08h57

Since 7 years now, Amaury Sport Organisation allows, together with its sponsors which are different from one year to another, some adolescents to experience the Tour de France as a journalist. Their newspaper, A notre Tour, is handed out to the followers of the Tour every two days.

The operation is more international than ever before since it now allows not only French people (4 of the 6 Jeunes Reporters) but also a young Belgian journalist and a future journalist from Luxembourg to participate*.

The Jeunes Reporters du Tour 2012

The operation Les Jeunes Reporters du Tour is one of the three operations for young fans set up by Amaury Sport Organisation around the Tour de France, next to La P'tite Boucle Nesquik and Les Cadets Juniors.

This operation allows to children from 14 to 16 years to become a journalist for a month in the Tour de France. Indeed, their mission will be to create, write and produce a newspaper which will be published every two days, with 1,000 copies being printed, and they'll get accreditations like any other real journalist and will be taken care of by two professionals. They'll get access to the press room, to the interview area after the stage, to the Village Départ and they'll be on the roads of the Tour de France. You can hardly do any better to get an unforgettable experience in the Tour de France, while learning all aspects of the journalist job at the same time.

If you'd like to know more about this operation, please check out the video hereunder:

>> You can also download the 11 editions of A notre Tour 2011 edition
>> You can also find Les Jeunes Reporters on Facebook!
>> or check out the page which is dedicated to the operation on letour.fr

Apply for the job!

CONTINUE READING AFTER THIS ADVERTISEMENT


First selection round

Affiche Jeunes Reporters du Tour de France - © A.S.O.If you'd like to be part of this adventure, you must live in France, Belgium or Luxembourg and it's quite simple to get the job ... well, that is, if you get through the selection rounds. There might quite some competition!

In order to apply, you simply send in an article, under 300 words, about a self chosen topic related to sports, together with a letter of application. Based on the applications received, the 3 newspapers which collaborate in this operation will select a certain number of candidates who go to the second round of selections, 10 for Belgium and Luxembourg and 30 for France.

You can send your application to:
- L'Equipe for France
- La Dernière Heure (DH) for Belgium
- sportspress.lu for Luxembourg

>> Download the rules of the operation Jeunes Reporters du Tour

Second selection round

The second round will be one day during which the candidates will perform several tests in the offices of the newspapers: job interview, simulation of interviews and role plays in front of a jury made up of journalists, representatives of A.S.O. and its partners.

At the end of this day, the jury takes a decision and announces who are the candidate(s) selected after this day: one for Belgium and for Luxembourg and 4 for France.

The sponsors of the Les Jeunes Reporters du Tour 2012 operation

Exit Velo101, Nike and several newspapers (Midi Libre, La Dépêche, La Nouvelle République and Ouest France), welcome to Luxembourg!

Indeed, this year the sponsors of the Les Jeunes Reporters du Tour operation will be:
- Vision Plus, the official optician of the Tour de France who is the main partner of the operation and who will hand out the prix du plus joli regard sur le Tour 2012 (a prize for the best article in "A notre Tour")
- the Gouvernement du Grand Duché de Luxembourg which invests lots of money in its communication in the Tour de France nowadays and thus in its relations with ASO ... would that be an attempt to get the Tour to Luxembourg? The slogan of the Luxembourg advertising caravan in the Tour de France 2011 was Prochaine étape, le Luxembourg ! and that was probably not just a coincidence ...
- the 3 newspapers: L'Equipe, la Dernière Heure (DH) and sportspress.lu, the Association Luxembourgeoise de la Presse Sportive
Vision Plus Gouvernement du Grand Duché de Luxembourg L'Equipe sportspress.lu La Dernière Heure


* as long as you speak perfect French

source images: A.S.O.

door Thomas Vergouwen
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1 comment | 3820 views

this publication is published in: Tour de France | Tour de France 2012 | Marketing

Comments

There are 1 comments!
  1. Quand commence les inscription pour 2014 ? Le 1er février 2014 ? Quels sont les secrets pour être pris ?
    Merci de m'aider ! J'ai 14 ans et je suis un vrai passionné du Tour et du journalisme !

    | guillaume fan tdf et aso | Sunday 26 January 2014 om 15h36

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